Strategy

How to Choose an Opt-In Offer That Actually Works

If you’re trying hard to generate leads, if you’ve set up ads trying to grow your list, but you’ve been unsuccessful, you might be missing something. Have you tried including an opt-in offer? An opt-in offer is a freebie designed to hand over their valuable information (aka their email). People hate spam. Who here likes …

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5 Ways To Make Your Email-Subscribers Love You

In advertising, we talk a lot about “building your list.” You’re offering awesome incentives and freebies, you’re collecting those emails like candy! But then what? What should you be sending in your emails? What can do you do to convert subscribers into customers and starting making money?! Because yeah, we all love what we do, …

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Rock Your First Facebook Ad In 8 Simple Steps

If you’re new to Facebook ads, it can be slightly, okay, VERY overwhelming. Even though Facebook makes it super-simple to setup and monitor ads, the thought of spending so much money on them when you’re not totally sure what you’re doing is scary. Yeah, you can spend $10-20 promoting something on Facebook, but that’s not …

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